Cookie Policy

We obtain certain information by automated means when you visit our website, such as through cookies, web beacons, and web server logs. The information we collect in this manner includes the IP address of the device you use to connect to the internet, unique device identifier, browser characteristics, device characteristics, operating system, language preferences, referring URLs, information on actions taken on our site, dates and times of website visits, and the pages accessed. By collecting this information, we learn how to best tailor our website to our visitors and understand what products and services you might prefer. Both we and others (such as our service providers) may collect personal information about our visitors’ online activities over time and across third-party websites.

We also may use third-party web analytics services, such as those of Adobe Analytics and Google Analytics, to measure the effectiveness of our advertising and determine how visitors use this website. These service providers’ tools, including cookies and web beacons, allow us to collect information such as the state and ZIP code from which our visitors come and the IP addresses of our visitors’ computers. To learn about data collected by Adobe Analytics and Google Analytics and your choices with respect to these services, please click here and here.

Interest-Based Advertising

We may collect information about your online activities on our website to provide you with advertising about products and services tailored to your individual interests. We also may obtain information for this purpose from third-party websites and apps on which our ads are served. This section of our Privacy Notice provides details and explains how to exercise your choices.

You may see certain ads on other websites and apps because we work with advertising partners (including advertising networks) to engage in remarketing and retargeting activities. Our advertising partners allow us to target our messaging to users through demographic, interest-based, and contextual means. These partners track your online activities over time and across websites and apps by collecting information through automated means, including through the use of third-party cookies, web server logs, and web beacons. They use this information to show you advertisements that may be tailored to your individual interests. The information our advertising partners may collect includes data about your visits to websites and apps that participate in the relevant advertising networks, such as the pages or advertisements you view and the actions you take on the websites or apps. This data collection takes place both on our website and on third-party websites and apps that participate in the ad networks. This process also helps us track the effectiveness of our marketing efforts. For example, we utilize Netmining’s targeted advertising services to show you our ads on other websites based on your prior visits to our site and other online activity. You can opt out of this feature by clicking here.

Browsing or session technical cookies

Carter Wills uses browsing or session technical cookies to allow normal and efficient browsing and use of the Website. For instance, such cookies allow you to purchase or, if you are a registered user, to authenticate access to the Website’s reserved areas.

Such cookies do not require the prior and express consent of the user since they are closely linked to the provision of the service requested by the user of the Website.

Operation technical cookies

Carter Wills uses operation technical cookies that allow you to browse according to the criteria selected by you (for instance, the language or products that you selected for purchasing purposes) in order to improve the services provided by the Website. Within the Website, such cookies allow, in accordance with your express selection, for you to be identified in future accesses; or, if you have added one or more items in the shopping bag and closed the session before completing purchase without deleting them, such cookies allow you to continue shopping during your next access to the Website (within a limited period) recovering the selected items. Operation cookies are not indispensable for the Website to function, but they improve browsing quality and experience.

Such cookies do not require the prior and express consent of the user since they are closely linked to the provision of the service requested by the user of the Website.

 Analytical cookies

Carter Wills, in its capacity as manager of the Website, uses third parties’ analytical cookies to collect information on the Website used by the users (number of visitors, visited pages, permanence on the Website, etc.) to prepare statistical analysis, on an aggregated basis, on the number of users and on how users browse our Website. To use such cookies, criteria for masking the source of the IP address have been adopted.

Such cookies do not require the prior and express consent of the user since they are closely linked to the provision of the service requested by the user of the Website.

Third party profiling cookies

Carter Wills uses third party profiling cookies (namely cookies that are issued and managed by parties other than Carter Wills) to send advertising messages in line with the preferences manifested by the user while browsing.

This category of cookies includes third party social media cookies that allow information on the user’s social network use to be collected.

The use of such cookies requires the express and informed consent of the user.


If you have any questions about your privacy or security on our website, please contact us at

We and our partners use cookies to improve your experience.